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Much Adu About Nothing

6
Vote

by Mycue23

David Beckham is set to make his MLS debut shortly for the LA Galaxy. The collective yawn you hear is from most of the sports fans in America. The MLS is trying to play this up for all it's worth, but the truth of the matter is that this is a bigger story in England that it is here. Beckham and his imaginary $250 million contract is supposed to be the savior of the league. He is single handedly supposed to push the league from a niche sport into the big time. I have my doubts about exactly how a past-his-prime midfielder with limited scoring skills is going to do that, but I'll leave that to the marketing geniuses at MLS.

The last time the MLS paid big money for a savior was when they threw a then record salary of $1 million a year to a 14 year old soccer prodigy from Ghana named Freddy Adu. Freddy has scored a total of 12 goals and has amassed only 18 assists in his 3 plus years in the MLS. While it is clear that Freddy has amazing skills (check out his goal he scored in the Under-20 World Cup, (http://youtube.com/watch?v=-i0IZZ-yaUU), it's also clear that he's not really physically ready to compete against men twice his age. The MLS was so desperate for a gate attraction that they rushed him into the league before he was ready. Freddy made his MLS debut with DC United as a 15 year old, but after three seasons in the nations capital, he was traded before the current season began to Real Salt Lake (not exactly the high profile market that the leagues signature player should be toiling in) . Freddy has been nothing short of amazing in the age group games, but has yet to be a consistent threat at the major league level. He may very well become the first real MLS star, but he's still a developing player. There is some interest from Manchester United in England and it may be best for all parties involved if Freddy were allowed to play in one of the European youth leagues for a couple of years.

The MLS was shortsighted in it's handling of the Adu affair and they are probably being shortsighted in the case of David Beckham as well. I guess adding a matinee idol was deemed more important than adding a player who would actually make a real impact on the field. I'm sure that the MLS is thinking that adding Beckham will probably give them a chance to lure some of the other aging starts in Europe as well. And while that may sound good in theory, I have doubts about the long term survival of the league if they continue to throw big money contracts at these players. I'm sure that Ronaldo would not come over to the MLS without a contract equal to or greater than the one that Beckham signed. I'm not sure that the league would be able to support more than one of these mega contracts at a time. The Beckham contract is not worth the initially reported $50 million a year, but it is worth somewhere in the $5-10 million a year range. The league doesn't have revenue to support that kind of outlay. They are clearly banking on a huge return on this investment.

The MLS would be better served by developing it's younger talent in the same way that most of the top leagues in the world do and in the way that baseball does. A minor league that funnels talent to the big leagues would be an ideal way to bring along young players and also build up some interest in first year players. Of course this would involve a significant investment from the MLS ownership, but I think their money would be better spent on development as opposed to aging, overpaid "stars", that will have little impact on general sports fans. There's nothing Americans love more than seeing Americans doing well. The goal of the league should be to find and develop home grown talent. That's really the only way the sport is going to flourish long term.


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SSreportersLegend
869 days ago
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I disagree about the Adu story. He's not a big success for the sake of he rarely got any playing time. They have been hyping up Landon Donovan as the posterboy for US soccer, and Adu is struggling to play second fiddle because of marketing. I guarantee that if adu goes to Man United, he will be a bigger success there than he'll ever be in the MLS.
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MegECass110AAA-er
869 days ago
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Can you explain the Beckham contract? Even though the MLS hyped it to be $50 million/year, I have a hard time believing it's only 5-10 million/year. Also, you talk about harvesting young American talent; what sort of young American talent is there interested in playing MLS?
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ThecrookedcapAll-Star
869 days ago
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There's a lot of other stuff he's getting other than salary - he's getting a cut of merchandising and sponsorship deals, and possibly minority ownership down the road.
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ThecrookedcapAll-Star
869 days ago
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Adu will be fine. He was played out of position at DC United which hurt his stats, but not his skills. Anyone who has watched the U-20 World Cup knows he has skills. The expectations of someone who hasn't finished puberty yet to beat up on grown adults was ridiculous. Still, he's 18 and will be in Europe very soon. I think he should go to someone where he'll have first-team playing time and great coaching. Ajax or PSV would be a good fit.
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TyduffyRed-Shirting
869 days ago
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Beckham was just the key player on a title winning team at Real Madrid. He is a full international for England. He's still one of the best technical players in the world. I'm pretty sure that he can play in MLS. Why don't you do some research before spouting off and dismissing him flippantly?

Second, MLS doesn't need a "savior" the league is doing pretty well financially. It is short-sighted bringing Beckham in why exactly? Because they are going to arouse interest and make a lot of money allowing them to reinvest in the sport. LA Galaxy have already made back Beckham's salary and he hasn't even suited up yet, DO SOME RESEARCH.

Also, if his arrival is such a "collective yawn" why do you feel compelled to write about it?
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Mycue23Waterboy
868 days ago
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To call Beckham "the key player" on the Real Madrid team is in my estimation a gross overstatement. If there were a list of the top 50 players in the world, I'm not so sure that Beckham would make that list and if he did it would be at the bottom. There was a time about seven or eight years ago (when he led Man U to their famed "treble") when Beckham was considered an elite player, although I never thought that his skills quite matched his press. Beckham is a very good complimentary player. If he has great players around him, he is a very good addition to the team. Given the lack of talent on the Galaxy (who are currently one of the worst teams in the MLS), I don't see him making a huge difference. He's not a stand alone player and he doesn't have great one on one skills.

The MLS is a minor league sport at this point. They build soccer only stadiums that seat somewhere in the 20,000 capacity. The Red Bulls play to a ridiculously small crowds in the cavernous Meadowlands. Signing Beckham for that kind of money is like a triple A baseball team signing Derek Jeter. It would generate some initial excitement among the fan base, but in the end it won't change anything. One player can't singlehandedly raise the level of play in a league. When the MLS started they had one of the most talent midfielders of all time in Carlos Valderrama. He is in fact I believe still the all time record holder for assists in the MLS. He pretty much outclassed everyone on the field with him. But even a wizard like Valderrama couldn't raise the level of play in the MLS and he was, in my opinion, a much better player than Beckham ever was.

I have not seen any stories claiming that the Galaxy have already made back Beckham's salary. I would find that very hard to believe. First of all Beckham's contract is based primarily on additional income that would come into the league, so if any additional money has indeed been generated, it would mostly go to him not the team. The MLS is doing okay financialy, but they won't continue to do so if they overpay their players. The financial model of the league is fine, build smaller stadiums and build a fan base slowly, pay reasonable salaries. That's fine, but when you throw the salary scale out of whack for one player, you start moving in a direction that is fiscally irresponsible.

By the way, I was born in England, grew up a Leed United fan, I was fan of the NASL and I feel like I'm in a pretty good position to make comments about the sport and about the potential problems that bringing big money players into the league can cause (check out the documentary "Once in a Lifetime" about the Cosmos for some perspective). Also, I'm in the minority of people here in America, because I actually watch soccer more than once every four years and I would like to see a professional league thrive here in America. So while it's true that most people care about Beckham's arrival, Freddy Adu or the MLS, I do.
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Mycue23Waterboy
868 days ago
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Sorry, that last line is supposed to read, "while it's true that most people don't care"
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TyduffyRed-Shirting
868 days ago
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He was a key figure in their resurgence at the end of the season to win a title. He is not in the top 50 players any more. But where would he rank in the top 50 stars, 1 or 2.

The fact that the LA Galaxy had already made more money than Beckham's salary was brought up in last night's edition of PTI in an interview with Alexi Lalas, and he confirmed it.

The soccer only facilities are a positive development, not a negative one. The atmosphere will be a lot better when the Red Bulls do get their own facility. Their attendance figures are about 15,000 on average, which compared to Serie A (21,000) is not that bad.

They also have been paying more to get star players for years, they just haven't codified it. You can't on the one hand criticize the quality of the league and then on the other criticize them for trying to get star players. Landon Donovan makes about $900,000 a year. They have paid money to get a number of mexican stars in the league.

Beckham is not about raising the standard of play, one player can't do that. But he will certainly enhance attention, advertising, and merchandise sales. Real Madrid made an estimated 300m GBP from having Beckham while he was there.
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Mycue23Waterboy
868 days ago
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I'm not sure that I would put too much stock in the word of the GM from the Galaxy about how much money they've made. I would like to see the numbers for that to make any sense to me. As I've said, I think the model (building the smaller stadiums and paying modest salaries) is fine. And I don't doubt that Real Madrid made a ton of merchandising money off of Beckham while he was there. The only problem is that this is not Europe. David Beckham is not a major sports star here. He may temporarily raise the awereness of the sport in America (and remember that Pele and Giorgio Chinaglia played in front of 70,000 screaming fans in the Meadowlands on more than one occasion), but in the long run, it won't make a bit of difference. That's just my opinion.
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TyduffyRed-Shirting
866 days ago
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Here is a report from Bloomberg.com

http://www.b...refer=europe

Beckham has already brought in $13.3 million in profit from increased season ticket sales, corporate suites, and a new shirt sponsorship. Which is more than twice as much as his yearly salary. That is before he has even suited up. Because of Beckham's presence, they have also organized deals in Australia and other countries to play friendlies that can be lucrative to the tune of $3m per match.

He actually is a major sports star here. A recent study just showed that twice as many people in the U.S. know who he is as know who Tim Duncan is.
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Mycue23Waterboy
866 days ago
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Beckham isn't a major sports star here, because he doesn't play a major sport. He's a major personality because ESPN, People magazine and millions of internet sites shove his image down the throats of the American people on a daily basis. His primary fan base in this country is teenage girls, who don't exactly fit the profile of long term sports fans. As far as making thier money back, I've already stated that Beckham's contract is primarily based on additional income that is generated. So if they've made $13.3 million, Beckham will get a healthy cut of that. I hate to be redundant, but remember when the Cosmos brought Pele here, he was the most famous person on the entire planet (and he was actually an exciting player to watch). And sure, it generated some huge crowds and lots of excitement, but once he left, so did the crowds at the Medowlands, but the Cosmos still had a team full of high paid international stars. The proof is always in the pudding, as they say. The Galaxy will get some bigger crowds initially, but Beckham isn't going to do anything special to keep them coming back. And then perhaps the Red Bulls will decide that they need a gate attraction to bring people to their stadium and they offer Renaldo a $300 million dollar deal. And then Chicago doesn't want to be left behind so they offer Zidane $300 million to come out of retirement and play for them. You start at point A and pretty soon you're heading towards financial disaster.
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TyduffyRed-Shirting
866 days ago
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You keep making the same vapid and generic comparisons.

1. Beckham is a sports star. He plays sports. He is a star. He is twice as well known in the United States as Tim Duncan who has won four titles in a "major" sport. People know who Beckham is and they aren't just teenage girls reading gossip magazines. You could have Kaka, Cristiano Ronaldo, and Ronaldinho all playing in MLS, but Beckham still has a higher profile than them.

2. This is not NASL. I repeat this is not NASL. They are not relying upon Beckham. The sport already has a sound financial base and infrastructure. They need money and interest to grow Beckham provides that. Yes, Beckham gets a cut of his merchandising revenue, but the Galaxy are making money as well on the deal. Beckham's deal works out to about $5.5 million in salary. Blanco is making $2.7 mil. Reyna and Angel are both making over $1m a season. You can't criticize them for not having players and then go back and criticizing them for spending money sensibly to bring some in.

With the NASL, the entire sport was Pele and the stars they brought in. Now, there is an American infrastructure. We have qualified for the last 5 World Cups. The league has had a sound existence and grown in popularity the last 12 seasons.

There is also no slippery slope argument because no one is offering Ronaldo (whom I think you meant) and Zidane $300 million. That is a ridiculous overstatement that isn't going to happen. It isn't going to lead to those type of signings, but the increased revenue for everyone involved may lead to a higher caliber of European player or enough money to keep young American players from jumping immediately to Europe.
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Mycue23Waterboy
850 days ago
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When you say "we" have qualified for the last 5 world cups, who exactly is this "we" you're talking about? Were you a member of those teams? Beckham may be twice as well know as Duncan (although I doubt that), but once again, who are you counting? Sports fans or 14 year old girls? Because most sports fans in the US don't care about David Beckham but they do know a thing or two about Tim Duncan. The readers of People magazine however, are a different story. Hype and press coverage do not make a sports star, performance does. And Beckham hasn't done jack in this country. I will make the comparison to Pele once again. He was the most famous person on the planet for what he did on the field not because he was married to a ex spice girl. True sports fans could respect that. It's pretty clear that you have a major man-crush on David Beckham. I'm sure if you keep staring at that life size poster you have of him on your wall that all your dreams of MLS success will come true.
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