Jay-Z Bids for Nets Naming Rights
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by Sportsbiz
The Nets are abandoning New Jersey for Brooklyn in two years but are losing Continental Airlines as the naming rights holder of the Meadowlands Arena this season. A request for bids has been released and rapper/businessman, and minority Nets owner, Jay-Z has emerged as the leading contender for his fashion line Rocawear. He would hold it for the two years until the Nets leave for Brooklyn. Rocarena anyone?
