Booty’s Heisman Campaign is Going to be Unlike Any Other
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by LastRow
The Heisman Trophy….What does it mean to win it? Well quite simply it signifies that in one particular year you were the very best college football player to wear shoulder pads and a helmet while lacing up the cleats at the same time. Yeppers, that’s what winning the Heisman is all about! Well, that and playing on one of the better teams in the country…Yes, John Heisman doesn’t like losers! However, it doesn’t stop there being on a winning team…You have to have a great campaign manager as well, AKA the school’s market department as well. It’s their job to develop marketing ideas that are second to none as though they were trying to sell George Foreman’s grills.
From throwing the biggest fathead ever made on the side on a New York skyscraper, (see the Joey Harrington curse) to passing out limited edition die-casts Dub City’s with some sort of DeAngelo Williams theme to them, (see the brain trust at Memphis) to bobbleheads and anything else one can ever imagine. All this hubbub is to give the rightful school candidate some kind of edge. Although let’s be real here, none of these fourth grade marketing tactics really work…It’s just an excuse for that particular university who has a Heisman hopeful to bask in the spotlight as well. It’s just like the first runners-up in the Homecoming courtship…They get to be driven around the track just like the King & Queen, but nobody gives a shit about them! HA! It gives intuitions just another avenue to take in promoting, but more importantly profiting themselves through athletes.
Yes, the Heisman was once just about stats…Although just like everything else in college football, it too has turned over to the dark side and has become a political award! Um, yeah, last time I checked, the only peeps who need political campaign managers were Hilary Clinton, Rudy Giuliani, or this Obama dude. Not only are universitys trying to create buzz, but us crazy ass sports fans have gotten into the act as well, (no pun on the word "ass", you’ll see why).
The USC Trojans…Dubbed as Los Angeles NFL team. A National Championship and Heisman Trophy factory. Yet again this year they’ re to add more hardware to the trophy cases. Will John David Booty follow in the footsteps of Carson Palmer, Matt Leinart, and Reggie Bush? The verdict is still out on that…Just hope for his sake he doesn’t follow in the footsteps of O.J. Simpson. You talk about a bloody mess, ZING! So let’s see, is JDB worthy of the Heisman attention? Well, he does play on a team that could beat the Oakland Raiders by at least a touchdown…So, with that said, I guess so? Although I’ll be honest…I’m a huge fan of Booties, just not John David’s. Booties are never overrated nor are they overhyped, I think everybody will attest to that! On the other hand, John David’s is. However, with a name like Booty…What’s not to like? Because everybody knows we do it for the Booty!
Okay, there’s my Kindergarten Cop pitch for JDB Heisman candidacy…I know, I know, it certainly fails in comparison to this! http://www.booties4booty.com/ With a last name as such I guess it was only a matter of time before this appeared on a computer near you. I’ll be honest though Booty #3 & Booty # 9, or is it #10 looks really familiar to me, huh? And what do you know…It even comes with the typical "Booty Poll" as well. "Booty Poll", no I’m not going there! You talk about all the different avenues one can take on this one…Let’s see, the last name is Booty and he plays for the Trojans. God, what a marketing departments wet dream! Can it really get any better than this?
While Darren McFadden may be already flexing his muscle in the Heisman race…Having a McDonalds combo meal named after him in the greater Fayetteville area and all the while bringing Run DMC as a solo artiest…I just have one question. When you have a Trojan and a Booty…What does that equal?
